We’re inviting content creators passionate about supporting the charity retail sector to get in touch and be featured in the directory.
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Directory of charity shop influencers
A curated network of content creators, storytellers and change-makers, passionate about the circular economy who are ready to collaborate with charity retailers across the UK and Ireland.
Amy | Essex/London
Hello everyone, my name is Amy and I make content on sustainable fashion. Charity retail is one of my biggest passions and I love showcasing my secondhand finds.
Angela / Hertfordshire
I love looking for a bargain in charity shops or online to compliment my own style and stop fast fashion. Trying to decorate my new home sustainably.
Emily / London
Emily London is a vintage fashion seller, stylist, and content creator. With experience at Vogue and Refinery29, she now curates and sells secondhand fashion, runs charity shop tours, and writes Substack The Thrift Fix.
Joshua / London
I share fun and stylish vintage outfits that are all about reusing and loving old clothes. My page is all about finding cool second-hand fashion and making it feel fresh again.
Hannah | Kent/London
I've been creating content for 13 years with a focus on secondhand/charity shops for 7 years. I've celebrated my past 2 birthdays by having a charity shop party and love promoting the sector however I can!
Liz | Bath/Southampton
I am a slow fashion model, environmentalist and mental health advocate with a passion for social justice and driving positive change in the world and sharing this through creative expression.
Laura | Kent/North London
A mid size, sustainable content creator spotlighting slow fashion & thrifting. I create engaging, trend-led content that proves that secondhand doesn't mean second best.
Marika | Hampshire
Hey! I’m Marika, I love fashion, charity shop shopping and styling.
Laura | London
I’m here to spread the word about slow fashion & conscious consumption. My mission is to break stigmas around secondhand shopping & show that preloved doesn’t compromise style, it elevates it! I’m also a charity shop volunteer.
Penny | London
I’m Penny and I run a sustainable fashion & eco-lifestyle IG, sharing secondhand gems for 6 years. I’m passionate about showing the versatility of charity shop finds, often upcycling pieces to highlight the joy of sustainable fashion.
Robyn | Surrey/London
Francophile with a thrifty heart, trying to be French one secondhand purchase at a time. I love finding gorgeous preloved clothes, homeware & more, sharing tips with my audience on scoring high-quality items for less.
Soph | Canterbury, Kent
Passionate about secondhand and sustainable fashion.
Rosette | East London
Thrift Queen Lola is a sustainable fashion advocate passionate about secondhand style. Through creative thrift flips and preloved finds, she inspires her audience to embrace eco-conscious fashion and lifestyle habits.
Charlotte | Surrey/London
Second-hand fashion fan (of course!). You'd usually find me in one of the local charity shops, out in the garden or baking up a storm. Learning to live a balanced, sustainable life.
Tara Sinéad | London
I’m a fashion lover passionate about secondhand style. Fashion is my art and self-expression. I embrace bold, colorful looks, mostly secondhand, and love upcycling, sewing, and reinventing pieces from charity shop finds.
Becky | Bristol
I’m Becky Barnes, a sustainable stylist passionate about helping people look and feel amazing in clothes kind to the planet. I love showing how preloved fashion can be stylish, sustainable, unique, and full of personality!
Aimee | Knaresborough
Hi, I'm Aimee and I love secondhand shopping and charity retail. I share my finds and styling online. Shopping secondhand is all about filling my wardrobe with pieces that tell a story and honours the planet whilst supporting charities.
Estelle | Manchester
Hi, I’m Estelle, seen on TV or social media. I’m a vintage fan filling our home with charity shop, car boot, and auction finds. I wrote a bestselling book on preloved style and love working with brands to celebrate secondhand.
Cicely | Holmfirth
I’m a Holmfirth-based content creator celebrating charity shops, slow fashion & secondhand homeware. As a plus-size mum of 2, I share preloved style & crochet makes to show fashion has no size limits.
Morgan | Sheffield
A vegan who mixes the feminine with the masculine: think tutus with Dr Martens! I run a Sheffield meetup group helping adults make friends, as well as supporting local businesses. I love cinema, thriller/dystopia novels, & trips to Paris.
Jade | Manchester
Hello, I’m Jade, 30 from Manchester. I started my sustainable journey in 2019. I’ve always loved vintage, charity shops, car boots and preloved sites. I haven’t bought anything new since becoming a charity shop queen that year!
Sophie | Derbyshire
I’m passionate about inspiring people to shop sustainably and secondhand, showing how creative and original outfits can look. I also love to upcycle and mend preloved fashion, giving it a second life as a unique, one-of-a-kind piece.
Nicole | Liverpool
I am a secondhand and slow fashion mum who loves sharing fashion and lifestyle content. I love to share what great things you can find in the charity shops.
Caitlin | Bristol
Hi, I’m Caitlin, a 29-year-old Welshy who loves hunting charity shops, carboot sales, & secondhand gems for my eclectic collection. My style is eclectic grandma, & when it comes to accessories, more is always more!
Chloe | Manchester
Secondhand clothes lover with passion for crochet and books.
Lily | London
Lily is a London-based creator blending sustainable maximalist fashion, DIY tutorials, and Queer joy. Through her brand Curly Femme Fashion, she transforms secondhand materials into bold, handmade jewellery that celebrates self-expression.
Alana | Birmingham
I’m Alana and I’m really passionate about sustainability and preloved fashion! My style is really colourful and I love creating content showcasing the amazing variety of items you can find in charity shops!
Georgie | Leamington Spa / Birmingham
I'm Georgie and I love to share my journey to dressing myself happy through thrifting colourful, joyous outfits, and sharing all my dopamine home finds sourced secondhand.
Paige | Portsmouth
Paige Joanna is your go to gal for sewing, crafts and secondhand styling content. Sharing inspiration through secondhand shopping, upcycling projects and all things creative!
Africa | Ramsgate/London
Africa of @thevitamindproject is a writer and creative focused on sustainable living, secondhand style, and mindful design -celebrating the beauty of reuse, heritage, and intentional everyday spaces.
Jennie | Leeds
I’m a Swede living in Leeds. Always sourced home interior second hand and clothes for a very long time. I share secondhand fashion and interior finds and styling. 40+, petite style.
Maddie | Devon
Hi, I’m Maddie — a second-hand fashion lover! After studying preloved fashion and charity retail at uni, I now share what I’ve learned to inspire others to shop sustainably and style thrifted pieces creatively.