News April 7, 2025

Shopiago changes name to World of Books

Shopiago, the B2B division of World of Books, will rebrand as World of Books on 8 April 2025, aligning its services under a unified name to better serve customers.

World of Books logo.

In 2024, World of Books underwent a global rebrand to unify under one brand. As part of this alignment, Shopiago will officially join the World of Books brand on 8 April 2025.

Shopiago is the B2B side of World of Books, and offers a range of products to help charity retailers maximise their revenue from donated goods, and ultimately raise more for good causes.

Shopiago Trade-in, the barcode scanning software that helps charities to shift excess books and media, will have the fresh new name of  World of Books – Sell Your Books Pro. There’s no change to how the service works – books, CDs, DVDs and Computer Games will continue to be accepted.

Shopiago’s Collection and Ecommerce services will now be known as World of Books Collection and World of Books Ecommerce.

Shopiago has always been part of World of Books, and now they are uniting under one clear, recognisable name to serve their customers better, and make it even easier for people to connect with them.

The world of charity retail

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